Last Updated: 2/15/26
1. Introduction
Rocky Mountain Guides (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you may provide through our website located at https://rockymountainguides.com (the “Site”).
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our Site, submit information through forms, or otherwise interact with us online.
By using this Site, you agree to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following categories of information:
Personal Information You Provide
- Name
- Email address
- Phone number
- Business information (if applicable)
- Any information you submit through forms or communications
This information is collected when you:
- Submit a contact or inquiry form
- Request services or information
- Sign up for newsletters or marketing communications (where offered)
- Communicate with us directly
Automatically Collected Information
We may automatically collect certain information about your device and usage of the Site through analytics tools, including:
- IP address
- Browser type
- Device type
- Pages visited
- Time and date of visits
- Referring URLs
- Interaction data and events
This information is collected using cookies and similar technologies, including Google Analytics.
3. How We Use Information
We use information we collect for legitimate business purposes, including:
- Responding to inquiries and providing requested services
- Communicating with you about services or updates
- Operating and improving the website
- Understanding user behavior and website performance
- Marketing communications where you have opted in
- Maintaining security and preventing fraud
We do not sell personal information.
4. Analytics and Tracking Technologies
We use Google Analytics (GA4) to understand how visitors interact with our Site. Google Analytics may collect information such as IP address, device identifiers, browsing behavior, and usage data.
Google may use this information in accordance with its own privacy policies.
You can learn more about how Google uses data here:
https://policies.google.com/privacy
You may opt out of Google Analytics tracking using available browser tools such as the Google Analytics Opt-Out Browser Add-On.
5. Forms and Communications
Information submitted through forms on this Site (including Gravity Forms or similar tools) is used solely for internal business purposes, such as:
- Responding to inquiries
- Providing requested services
- Customer relationship management
- Email communications you requested
If you subscribe to marketing emails, you may unsubscribe at any time using the link provided in emails.
6. Sharing of Information
We do not sell, rent, or trade personal information.
We may share information only in the following circumstances:
- With service providers who help operate our website or business (such as hosting providers or email platforms
- When required by law or legal process
- To protect rights, safety, or property
- In connection with a business transfer (such as a merger or acquisition)
All service providers are expected to maintain appropriate confidentiality and security protections.
7. Cookies and Similar Technologies
We use cookies and similar technologies to:
- Enable website functionality
- Analyze website traffic and performance
- Improve user experience
You can control cookies through your browser settings. Disabling cookies may affect site functionality.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, or disclosure.
However, no method of transmission over the Internet is completely secure, and we cannot guarantee absolute security.
9. Your Privacy Rights (Colorado Residents)
If you are a Colorado resident, you may have rights under the Colorado Privacy Act, including the right to:
- Access personal information we maintain about you
- Correct inaccuracies in your information
- Request deletion of your personal information
- Obtain a copy of your data (data portability)
- Opt out of certain types of data processing, including targeted advertising
To exercise your rights, contact us using the information below.
We will respond in accordance with applicable law.
10. Global Privacy Control (GPC)
Some browsers allow you to send a Global Privacy Control (GPC) signal to websites indicating your privacy preferences. Where legally required, we will honor such signals for applicable opt-out requests.
11. Data Retention
We retain personal information only for as long as necessary to:
- Fulfill the purposes described in this policy
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
12. Third-Party Websites
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of those websites.
We encourage users to review third-party privacy policies.
13. Children’s Privacy
This Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children.
If we learn that information has been collected from a child without parental consent, we will delete it.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date.
Your continued use of the Site after changes indicates acceptance of the updated policy.
15. Contact Information
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us through our website. We will respond to requests in accordance with applicable law.